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Marketing - Certificate Level 1

Available on Campus Campus Available Online Online

The Marketing certificate provides students with specialized skills needed for entry-level positions in marketing or retailing. All courses in this certificate apply to the AAS in Marketing degree.

Prerequisites

Prerequisite Courses

Year 1

Semester 1
MRKG 1311 Principles of Marketing 3
IBUS 1354 International Marketing Management OR
MRKG 1391 Special Topics in Business Marketing and Marketing Management 3
MRKG 2333 Principles of Selling 3
MRKG 2349 Advertising and Sales Promotion 3
12
Semester 2
MRKG 2372 Consumer Behavior 3
MRKG 2312 e-Commerce Marketing OR
MRKG 2371 Services Marketing 3
MRKG 2380 Cooperative Education - Marketing/Marketing Management, General (Capstone) 3
9
Semester 3

Year 2

Semester 1
Semester 2
Semester 3
Total Credits 21

Capstone Statement

A capstone course is a course designed to provide opportunities for students to integrate knowledge from their core and concentration courses, to gain insight into the meanings of professionalism and professional practice, and to reflect on the norms of a discipline or profession.