Marketing

Marketing & Marketing Management
 
 

The AAS in Marketing provides students with the knowledge, skills, and abilities to pursue a career in marketing, marketing research, advertising, retailing or sales.

AWARD TYPES: Certificate Level 1, Associate of Applied Science

AREA OF STUDY: Business

Business

This program is part of the

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Center of Excellence

 
 
 
 
 
 
 
 
 

The Business Center of Excellence (COE) strives to offer business programs geared to helping our stakeholders get a competitive edge in the high skill and high demand global marketplace.

Degrees and Certificates

Program Outcomes

Students will be able to:

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Identify the marketing mix components in relation to market segmentation.

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Explain the environmental factors which influence consumer and organization decision making process.

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Outline a marketing plan. Identify the elements of the communication process between buyers and sellers in business.

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Utilize marketing research techniques to implement competitive marketing decisions.

Program Information

General Requirements

The AAS in Marketing provides students with the knowledge, skills, and abilities to pursue a career in marketing, marketing research, advertising, retailing or sales. The degree offers a wide spectrum of courses in all aspects of marketing including marketing services. The program is designed for anyone seeking entry-level employment in the field of Marketing.

TSI testing is required prior to first enrollment for all AAS degrees and level II certificates

Accreditation

The Marketing Program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP). ACBSP is a leading specialized business accreditation association committed to advancing excellence in business education worldwide. Our member institutions share the common belief that an excellent business education is defined by professors who are committed to teaching, students who come from a diversity of backgrounds, and courses that provide relevant skills for real-world opportunities.

Resources

Search for a Marketing Professor or request more information

Get in touch

Ken Hernandez

  

Hours of Operation: Mon.- Fri. 8am - 5pm