Sales and Marketing Specialist

Sales and marketing involves knowledge of principles and methods involved in showing, promoting, and selling products or services and applies to all types of companies in a wide variety of fields.  This includes marketing strategies and tactics, product demonstration and sales techniques, and sales control systems.

Core Courses required for completion certificate:

• MRKG 1032  Professional Selling
• MRKG 1091 Writing that Sells
• MRKG 1091 Writing a Marketing Plan
• BMGT1098 Prospecting, Key to Sales Success
• BMGT 1098 Closing the Sale

2 Electives from the following are also required for completion of the certificate:

• Business Speaking Skills Business Writing (Small Business)
• Communication Skills: Listening Conflict Management and Resolution
• Effective Time Management
• Goals and Goal Setting
• Leadership Skills
• Managing Stress
• Team Building & Communications
• Thinking & Problem Solving

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